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Home > Journals and Peer-Reviewed Series > CBJ > Vol. 3 > No. 1 (2004)

 

Volume 3, Number 1 (2004)

Articles

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A Measure of the Factors Impacting the Effectiveness and Efficiency of eBay in the Supply Chain of Online Firms
Eugene M. Bland and Robert T. Barrett

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Critical Success Factors for Inner City Businesses
Robert C. Eisenstadt, Paul S. Nelson, and Tammy R. Parker

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Television Advertising and Child Consumer: Different Strategies for U.S. and Japanese Marketers
Carol Gaumer and Amit J. Shah

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Starting a Small Business Outreach Program: The Experience of a Small Southeastern University
Kirk C. Heriot and Noel D. Campbell

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Enhancing Revenue in College Sport Events by Practicing Yield Management and E-commerce
Johnny C. Ho and Pingjun Jiang

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A Multi-Level Family Business Choice Model: A Dichotomous Approach
Tammy R. Parker

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Does Strategic Planning Help Churches?: An Exploratory Study (Revised)
Amit J. Shah, Fred R. David, and Zigmont J. Surawski III

Editors

Editor-in-Chief
David DeCenzo, Ph.D.
 
 
 
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ISSN: 2163-9280

 
 
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